Real launches. Real numbers.
A cross section of author launches across fiction, non fiction, memoir, romance, and business. Every number below is verified.
The Cartographer's Daughter
Debut author with no platform, launching into a saturated thriller category with no pre order buzz.
Amazon PPC, Meta lookalike audiences, 12 BookTok creator activations
The Ledger of Small Wins
Experienced author with a strong manuscript but a stalled backlist and a weak newsletter.
Full author platform rebuild, Meta ads, podcast placement campaign
Signal Lost
Series book two underperforming. Book one had good reviews but no ad system.
Backlist relaunch, Amazon PPC restructure, cover refresh on book one
Last Summer at Cove Point
Highly competitive contemporary romance, first book without a trad publisher.
BookTok influencer campaign, TikTok shop tie in, Meta video ads
Home is a Verb
Personal memoir with strong writing but a small audience and limited ad budget.
Podcast tour, PR outreach, targeted low budget Meta ads
The Quiet Operator
Business book from a first time author with a small consulting practice and no email list.
LinkedIn organic strategy, bulk order pipeline, corporate outreach